Low Ecommerce Sales? Find the Right E-commerce Web Development Company in Dubai to Fix It

Are you an e-commerce business in Dubai watching your sales dip at an astronomical pace? You’re not alone because the bustling online marketplace of Dubai is facing fierce competition. Even highly established businesses are seeing a dip because the margins are shrinking with multiple alternatives for consumers to choose from. Untitled10 has the solution to all your problems. Our ecommerce web development company Dubai will optimize your online store to fix your sales issue without the need for drastically slashing prices or throwing endless discounts.

Why Might Your Dubai E-commerce Sales Be Sluggish?

Your online e-commerce store is like a storefront; naturally, no one wants to shop at a store that looks outdated or lacks the right products. Before we look at possible solutions to solving your sales issue, let’s touch upon common reasons that might be dragging you down: 

• Poor User Experience (UX): Maybe your website is challenging to navigate, or customers can’t find products quickly and effortlessly. If they can’t find a product on your website, they will return to Google and find it elsewhere. 
• Slow Loading Times: The same way no one likes to wait in line at checkout, and no one likes to wait for a website that is slow to load. Customers will leave if the page is too long or the information takes time to load. 
• Lack of Mobile Optimization: Dubai and the whole of GCC is a tech-savvy region where customers prioritise mobile-first experiences. If your e-commerce store isn’t fully responsive and optimised to be mobile-friendly, you’re missing out on a massive chunk of potential sales.
• Outdated Design: People visit Apple’s physical and online stores to purchase their new iPhones because they are trendy. If your online store looks old-fashioned or unprofessional, customers will question your credibility and opt for someone else. 
• Lacks Search Functionality: The most important question to ask is if customers find it convenient to search for specific products on your e-commerce store. A poor search feature can be incredibly frustrating.
• Complicated Checkout Process: A long or complicated checkout experience can cause customers to abandon their carts. Fewer steps result in more sales. 
• Security Concerns: Customers prioritise online stores that comply with strict data privacy and payment protection standards. If it’s not safe to make payments in your stores, this will reduce the trust of customers and kill potential sales. 
• Poor SEO: Without SEO, your online store won’t be visible to search engines and potential customers in Dubai, leading to fewer customers and resulting sales. 

How an E-commerce Web Development Company Can Be Your Sales Savior

Now that you know what’s holding your sales behind, it is time to seek the expertise of an ecommerce web development company Dubai to address your company. A web development company like Untitled10 can diagnose the issues hindering your sales and implement remedies to turn your lagging website into a high-performing online store. Here’s how it’s done: 

• Revamped UI/UX: Web developers will analyse your current store, identify pain points, and redesign the UI/UX to make navigation more intuitive with clear calls to action, product categories, and a visually appealing interface.
• Website Speed and Performance Optimization: Inefficient or excessive HTML, CSS, and JavaScript code are removed, poorly optimised high-resolution images are compressed, HTTP requests are streamlined, server resources are efficiently allocated, unwanted plugins are removed, server-side caching is introduced, and the Content Delivery Network (CDN) is configured to ensure lightning-fast loading times that keep customers engaged.
• Making Store Mobile-Friendly: A well-optimized mobile-friendly store ensures your store functions perfectly on all devices, from desktops to smartphones and tablets.
• Modernizing Website Design: Many e-commerce stores have outdated designs and themes. A modern minimalist theme reflects your brand identity and builds customer trust.
• Implementing Robust Search Functionality: A robust product search feature with advanced filters allows customers to quickly find the products they need.
• Intuitive Checkout Process: Web developers reduce the steps from product discovery to payment, making checkout smooth and hassle-free. So you pick a product, add it to the cart, pay for it, and it’s off to delivery.
• Enhancing Security Features: Protocols such as Secure Sockets Layer (SSL), Payment Card Industry Data Security Standard (PCI DSS) Compliance, data encryption, intrusion detection, and firewalls are enacted to ensure payments are transparent and secure. 
• Improving SEO Structure: The best ecommerce web development company Dubai will optimise your site structure to achieve an SEO score. This will ensure your store is crawlable, indexable, and optimised for relevant keywords.

Latest Technologies Revolutionizing E-Commerce Web Development

Besides website optimisation, multiple technologies are revolutionising e-commerce web development, eventually resulting in high sales and customer retention. Here are some technologies to enhance your e-commerce store’s functionality:

• Progressive Web Apps (PWAs) offer a native app-like experience and can work offline as well through the web browser with improved loading speeds for reduced bounce rates and enhanced user satisfaction. They are low-cost, easy to deploy, and have a desktop feature so your store can access them easily. 
• Headless Commerce separates the front-end layer from the back-end e-commerce functionalities, providing more flexibility and faster updates.
• Contextual Recommendations provide AI-powered search recommendations to up-sell products and provide a more custom buying journey based on past customer purchases. An ecommerce web development company Dubai can add this feature to supercharge your online store for higher sales. 
• Advanced Analytics Integration provides robust tracking of customer behaviour to gain valuable insights into purchase patterns, giving stores the ability to focus on high-sale products and improve marketing for low-sale products. 
• Chatbots and Live Chat provide instant customer support, deal vouchers, and product information that can make the purchase journey more intuitive and engaging.

Ready to Boost Your Dubai E-commerce Sales?

Running an e-commerce store within the competitive Dubai market requires more than a good product mix. It requires an optimised website and technologies that can provide customers with a seamless, efficient, and transparent purchase journey. Untititled10 can be the key to unlocking your online store’s full potential and driving the sales growth you’ve been aiming for. Don’t let a poorly functioning website hold you back. Contact us today, and let’s get those sales moving. 

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FAQs

How can a web development company in Dubai improve my eCommerce website?

A web development company in Dubai will focus on website speed, mobile-friendliness, and clear navigation while optimising product pages with high-quality images and detailed descriptions to make products easy to find and visible. It will also ensure a smooth and secure checkout process for better conversions.

How can an e-commerce store’s user experience improve for higher sales?

Improvements in user experience include simplifying navigation, offering search features, and providing contextual recommendations for higher sales. This results in fast loading times and a seamless mobile experience that can improve the online shopping journey and build trust in your services

How to SEO an eCommerce website?

A web development company in Dubai like Untitled10 can provide e-commerce website SEO services that will optimise product titles and descriptions with relevant keywords, build high-quality backlinks, perform on-page technical SEO, and ensure your site is mobile-friendly to get ranked higher on Google’s search engine.